PRESS RELEASE – ENGLISHadmin
FOR IMMEDIATE RELEASE
RiSES INTRODUCES BAYANG BY KHAI BAHAR
Kuala Lumpur, May 3, 2017 – Perfumes RISES today introduces the latest fragrance, ‘Bayang by Khai Bahar’ collaborating with the uprising star, Khai Bahar as its ambassador. ‘Bayang’ is a limited edition by RISES Perfumes and suits to both men and women.
‘Bayang’ is the result of inspiration teenagers’ lifestyle and specially designed to reach out to Khai’s growing fan base in Malaysia and Indonesia. Among the criteria that emphasized in the production of this perfume is based on Khai’s personality who is always bubbly and living the active lifestyle which suits best to this perfume.
The name originates from the success of Khai’s first single and prior to the launch, RISES Perfumes has received enormous of encouraging feedbacks and requests from his fans via his Facebook and Instagram accounts.
‘Bayang By Khai Bahar’ is an alternative to halal perfume users which the perfume has received the certification of authenticity by Jakim. It provides peace of mind for both the Muslim and non-Muslim perfume lovers. ‘Bayang’ is ensured by compliance with syariah requirements where the fragrance does not contain alcohol in ensuring ‘Bayang’ remains safe for human skin and suitability for use in prayer.
According to the CEO of RISES Perfumes, Ahmad Abd Wahab Shauqi, “Our mission is to produce halal perfume and last longer and as the primary scent, we have incorporate Patchouli to give the unique scent and exotic of ‘Bayang’. We believe, with Khai Bahar as the face of this perfume, ‘Bayang’ will represent the symbol to the active lifestyle so as to serve as an inspiration to his fans.”
In addition, RISES alongside with Khai will be in Jakarta, Indonesia from May 15, 2017 until May 20, 2017 in conjunction with Khai’s promotional tour. This golden opportunity sees the potential in promoting ‘Bayang’ and RISES’s other perfumes onto another level. This collaboration will further strengthen the perfume brands by RISES, in the Indonesian market.
Bold yet modest, the limited edition of ‘Bayang’ is available in a 30 ml PARFUM with the price tag of RM90 meanwhile the selection of other exclusive perfumes by RISES of EDP, priced at RM65 can be purchased in the market.
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